David Roberton
Director, Smartphone Experiences, Nokia

David has over 15 years experience in the TMT sector product managing and marketing some of the world’s biggest brands in telecoms and digital media, including Nokia, Activision, Hasbro, Warner Music and EMI.

With global experience throughout the product marketing mix, David drives a holistic approach to the creation and delivery of consumer-focused products and services from strategic planning through to integrated marketing communications and agile product management and implementation.

At Nokia David created and launched the Music Recommenders service with David Bowie and was granted a patent in media recommendation systems. He also managed the integrated service marketing strategy for Ovi and Nseries, and product managed the entertainment experience for Smartphones.

Prior to Nokia, in the games industry David led the strategic planning for Activision managing the European P&L, was VP Marketing for Criterion’s RenderWare middleware solution, and headed European marketing for Hasbro Interactive.

Previously, he had enormous fun and success marketing artists and brands as diverse as Madonna, REM, the dance label Positiva and the Babylon Zoo / Levi’s ‘Spaceman’ campaign, which became the fastest selling single in chart history.

David holds an honours degree in Business Information Technology and an MBA from Oxford University, and is a Certified Scrum Product Owner.